The streetwear industry has come a long way since its humble beginnings in the 1970s. What started out as a subculture adopted by skaters and surfers has now evolved into a full-fledged fashion movement with a global following. But where is the industry headed? In this blog post, we’ll take a look at some of the trends that are shaping the future of streetwear.
1. Increased Sustainability Efforts
One of the big trends we’re seeing in the fashion industry as a whole is an increased focus on sustainability. And streetwear is no exception. Brands are starting to adopt sustainable practices throughout their supply chains, from sourcing materials to manufacturing to packaging and shipping. And customers are becoming more conscious of the environmental impact of their clothing choices. So we can expect to see more sustainable streetwear brands popping up in the years to come.
2. More Gender-neutral Designs
Another trend we’re seeing is a move towards more gender-neutral designs in streetwear. This is in line with the general shift we’re seeing in fashion towards less gendered clothing items and silhouettes. So we can expect to see things like oversized yellow mustard shirt, baggy jeans, and unisex T-shirts becoming more popular in the streetwear world.
3. A Return to Quality Over Quantity
In recent years, there’s been a bit of oversaturation of the streetwear market, with hundreds of new brands popping up all over the world. But many industry insiders are predicting that this will start to change in the near future. We’ll see a return to quality over quantity, with fewer but better-made streetwear brands surviving in the long run. And customers are becoming more discerning, valuing well-made garments that will stand the test of time instead of rapidly churning out trend after trend.
4. Collaborations with High-end Designers
Streetwear and high fashion have always had a somewhat complicated relationship. But in recent years, we’ve seen more and more collaborations between luxury designers and streetwear brands. These collaborations offer something fresh and unexpected for both the high-end and streetwear markets, and we can expect to see even more of them in the future.
5. Expansion Into Other Industries
We’re starting to see streetwear brands expanding into industries outside of fashion. We’ve seen collaborations with sports teams and companies, as well as forays into furniture design, art, and even food. So don’t be surprised if your favorite streetwear brand starts branching out in unexpected ways in the coming years.
6. More Inclusivity and Diversity
The streetwear industry has historically been dominated by a predominantly white male audience. But we’re starting to see more diversity in both the brands and the models representing them. And with an increased focus on inclusivity and representation, we can expect this trend to continue in the future.
Conclusion: The streetwear industry is constantly evolving and adapting to the changing demands of customers and the fashion world as a whole. These are just a few of the trends that we can expect to see shaping the future of streetwear. But one thing is for sure – it’s going to be an exciting ride.