That a website puts an external link to another site is interpreted as a sign of classification by search engines, among them our beloved Google.
If a backlink that points to one of your websites comes from a referring domain, the visibility of your site will benefit from the results offered by Google. But beware, this is not magic, and not all backlinks work.
The backlinks that point to your website will not always be good, especially those that come from strange domains. They can also have the opposite effect than expected, so they should be de-indexed.
What Types Of Backlinks Pointing To Your Website
The attribute of the link is essential to know the importance of the backlink achieved and whether or not it will obtain benefits for the site.
Links Can Be Dofollow Or Nofollow
Dofollow Links are those that are placed by default. These are the ones that everyone wants, as they transfer strength and authority to the linked website.
Nofollow Links correspond to an attribute that is set when inserting the link to tell Google robots not to transfer the authority of the web.
Having nofollow links is not considered negative for the web, so if you put links with this attribute, do not think about disavowing them (unless they are toxic).
Nofollow links will not only bring traffic to your website but will naturally add to your link profile, making search engines suspicious of irregular practices.
Does Having Backlinks Benefit Me
To improve the SEO of your website with an SEO agency now that you know what a backlink is and the types, these must be of good quality, that is, from reference websites.